The Nebraska Book Company of Lincoln, NE has awarded the Alderson Broaddus University Bookstore its Textbook Innovation Award for 2010-11. The AB University Bookstore was recognized on being an industry leader by implementing a textbook rental program this past academic year.

Director of Campus Services, Ed Burda, expects the program to grow. “We started with 60 titles in the fall semester and had 75 in the spring semester. I expect we’ll have nearly 100 this fall," said Burda. The textbook rental program offers students a low cost alternative to buying a textbook.

Pictured are Bill Van Voorhis, Nebraska Book Company Account Representative, left, and Ed Burda, AB University Director of Campus Services.